26th February 2021
Liberty Music PRs first ever virtual Future of Music Summit will bring together artists, management, brand execs, entrepreneurs and investors globally to radically rethink about the music industry in a post Covid-19 world.
Addressing the ‘elephant in the room’ we will explore what’s next for live music landscape and independent artists – looking at the role of technology in delivering live music events virtually – from monetisation through to choosing the right technology platform. We will also look at the importance of a healthy mindset, how artist release strategies have developed in 2021 and how global brands are seeking to connect with independent artists over major ones and why.
All Profits from the Future of Music Summit will be donated to the ‘We Are Hummingbird’ charity.
We are Hummingbird. The non-profit who makes mental health as important as physical health, through the power of music. – https://www.wearehummingbird.com/
What can I expect from the day?
10:00 AM
Keynote Address from the Founders of the Summit
Speakers:
BEE ADAMIC – FOUNDER OF LIBERTY MUSIC PR
ADAM AL-HILALI – FOUNDER OF LIBERTY MUSIC PR
10:30 AM
Panel Discussion – Building Resilience:
Exploring How a Black Swan Event Such as Covid-19 will Accelerate Positive Change in the Music Industry
The vulnerability of the live music sector was exposed, what urgent action is needed to ensure live music events can still take place?
What technologies will play a significant role in withholding live events in terms of live streaming?
How will artists get paid?
Speakers:
MARCUS FITZGERALD – CEO OF GIGMIT
KAREN CHIFTALARYAN -CEO OF SHOW4ME MUSIC INTERACTION NETWORK
STEVEN ARINZE – FOUNDER OF PEFOMA
AHMED NIMALE – PRODUCT MANAGER AT TICKETMASTER – UNIVERSE
GEORGIA ROBERTS – MARKETING MANAGER, SKIDDLE
11:00 AM
Panel Discussion - How Are Artists Connecting With Their Fans Now?
Lockdown has forced artists to be more creative, when it comes to connecting with fans.
Speakers:
CARL HITCHBORN – CO-FOUNDER & CEO AT ESCAPE ARK INC
GEORGIE BARRADALE – SENIOR ACCOUNT MANAGER – MUSIC AND ENTERTAINMENT – FANBYTES
NICK MURRAY – INFLUENCER, REPNICKTV
12:00 PM
Panel Discussion - Are you striving for connection?
Clubhouse is the ultimate app for artists right now – find out how to use it to your advantage with Harriet JW.
Speakers:
HARRIET JW – FOUNDER OF SECRET SESSIONS/GIRLS TO THE FRONT
NIKKI MCNEILL – FOUNDER OF GLOBAL PUBLICITY
01:00 PM
Lunch Break & Virtual Networking sponsored by Peak
(Peak is a new kind of social drink – one that helps you tune in, not out. Our unique blend of active ingredients help to relax the body whilst also boosting the mind) – everyone who attends will have one sent out to them.
02:00 PM
Keynote Speaker – The Impact on Creativity and Having a Positive Mindset
Speakers:
TIM COOPER – FOUNDER OF THE TIM COOPER ACADEMY
03:00 PM
Panel Discussion – Brand Collabs and Their Importance in the Journey of an Independent Artist
Speakers:
GARY COHEN – ATC MANAGEMENT / LIVE
ANDY EGERTON – ARTIST RELATIONS ASSOCIATE AT SENNHEISER
STEPH O’NEILL – HEAD OF PR & BRAND PARTNERSHIPS AT GYMSHARK LTD.
ROBERTA HICKEY – DIRECTOR OF LITTLE PINK BOOK
04:00 PM
Panel Discussion – How important is radio to the emerging artist?
SPEAKERS:
WARDAH SEMPA – THE BEAT 103.6FM
SARAH STORY – DJ & BROADCASTER
SHAUN ‘STUCKEE’ WILLOUGHBY – RADIO PROMOTIONS MANAGER
05:00 PM
Panel Discussion – Direct Marketing versus Playlist Plugging – direct to fan marketing is on the rise, but what about pitching to playlist curators for placements is this still okay?
Speakers:
GEORGE GOODRICH – CEO OF PLAYLISTPUSH.COM
MARCEL HUNZIKER – FOUNDER – PLAYLIVEARTIST LTD.
ANTON MADDOCK – A&R, MARKETING MANAGER AT AMUSE
