‘This Is It’ is a promising, emotionally direct addition to Madison’s growing catalogue, and a strong marker of where her sound is heading next... Lily Madison’s new single ‘This Is It’ arrived on 14th August as a confident statement from a young artist unafraid of emotional exposure. Rooted in the female-fronted soft rock of the 1990s, the track draws clear inspiration from The Sundays, The Cranberries and Fleetwood Mac, and wears those influences with clarity rather than im