North Carolina singer-songwriter, multi-instrumentalist, and producer Keith Heart offers up upbeat yet eerie dance-pop track “Serial Heartbreaker,” led by his smooth vocals and an intricate fusion of twinkling synths and heavy bass
Striking a delicate balance between joyous and foreboding, the track encapsulates a contradictory atmosphere that appears carefree yet sinister.
Lyrically, the track paints a picture of a disconcerting dance club scene where people seem to have lost all sense of themselves, indulging in acts they’ve never tried before, subtly implying a dark message of being taken advantage of and controlled by someone.
Speaking of the track, Keith said: “I want the audience to enjoy the track but also feel uncomfortable when listening to the lyrics; having the same feelings as the people I’m describing in the song itself. Something is unnatural about the scenario I’m painting, and that’s reflected in the production being very bare-bones without any traditional style dance production.”
Fusing eccentric and emotive sounds spanning dance, pop and R&B, Brady Keith Gearheart under the moniker of Keith Heartseems to have polished his ability to craft layered sonic surprises.