Ready, Steady, Die! Fuse Industrial Pulse and Emotional Truth on ‘WYSIWYG’

After making waves with their 2022 album Accidents and breakout track Settle, British-American duo Ready, Steady, Die! are back with something a little different. Their new single "WYSIWYG" – short for “What You See Is What You Get” – is a gritty, cinematic slice of electro-pop that doubles as a celebration of International Drag Day.

This time around, Morgan Visconti (NYC) and Sam K (UK) flipped their usual songwriting process on its head. Instead of writing a song first and then crafting a video, they built WYSIWYG around a script from director Max Clendaniel and DP Matt Riley. The result feels more like a short film with a killer soundtrack than a traditional music video, and it works brilliantly.

The video tells the story of a man clocking out of his boring 9-to-5 and transforming into his real self in drag for an online audience. It’s funny, surreal, and surprisingly emotional — a nod to the masks we wear every day and the relief of finally taking them off.

Watch the video here:

Musically, WYSIWYG is bold and moody. Heavy basslines, industrial drums, and a wall-of-sound post-chorus give it real punch, while Sam’s cool, detached vocals land some hard truths like “We are survivors, you and I… we are the same.”It’s big, it’s dramatic, and it hits in all the right places.

If Accidents showed us where Ready, Steady, Die! came from, WYSIWYG feels like a step into something bigger – cinematic, emotional, and unapologetically themselves.

Stream it now: